Essentials is a strong word, but you will really put people off if you miss these out. Your church website has two main audiences - new visitors and existing church goers. The first of these will get their first impressions of your church by checking out the website and they will not hang around if they don't find what they are looking for.
Have a read of these tips to consider when you are setting up your new website. There is a lot to think about, and planning ahead can be the key here.
We've been through this process before with many different types of church and non church related websites, and are happy to talk you through anything that might be difficult to understand.
Does your church have an outward looking focus? All churches do, in their own particular ways. Try integrating one of these ideas in to your church website and maybe you will be surprised how much your church website has to offer as a tool for reaching out to people.